The Keg Steakhouse + Bar collaborates with Interac Association/Acxsys Corporation in support of The Keg Spirit Foundation
$1 will be donated to The Keg Spirit Foundation for every entrée purchased using Interac Debit® in all Keg Restaurants across Canada
TORONTO, ON – November 20, 2015 – The Keg Restaurant Ltd. (“The Keg Steakhouse + Bar”) and Interac Association/Acxsys Corporation are pleased to announce a new collaboration in support of The Keg Spirit Foundation. This holiday season from November 1, to December 31, $1 will be donated to The Keg Spirit Foundation for every entrée purchased using Interac Debit, up to $60,000, in any Keg restaurant across Canada. Interac Association/Acxsys Corporation are the organizations behind the Interac brand.
“We are proud to be able to support local youth charities across Canada through The Keg Spirit Foundation,” says Carolyn Torhjelm, Executive Director of The Keg Spirit Foundation. “Our goal is to recognize organizations that mirror the mentorship The Keg has provided to so many young people over the years. With a brand like Interac supporting our charitable efforts we can reach that many more.”
This collaboration not only supports The Keg Spirit Foundation, but it also drives Interac Debit transactions at the store level, providing value for both organizations. When guests pay for their meal using Interac Debit, they are choosing to pay with one of the most secure, lowest cost payment options available to Canadian merchants.
“For years we have championed the merchant community and look forward to working with The Keg Restaurant Ltd. on this win-win initiative,” says Caroline Hubberstey, Head of External Affairs at Interac Association and Acxsys Corporation. “Every time a guest chooses to pay for their entrée using Interac Debit, we will donate one dollar to the Keg Spirit Foundation. It’s just another reason to feel good about using your own money.”
The Keg Spirit Foundation was established in 2001 to commemorate The Keg’s 30th anniversary and the charitable giving led by David Aisenstat, President and CEO of The Keg Steakhouse and Bar. To date, The Keg Spirit Foundation has raised and donated over $8 million to over 300 charities across North America. The recipients of these funds range from large, national charities such as Big Brothers Big Sisters and Free The Children, to neighborhood organizations which mentor young people in equally important ways.
To learn more, visit www.kegsteakhouse.com/keg-spirit-foundation for more information about The Keg Spirit Foundation or visit www.interac.ca for more information about Interac products and services.
About The Keg Steakhouse + Bar
The Keg Steakhouse + Bar has been serving great steaks across Canada and the US for over 40 years. Quality has been a cornerstone of The Keg’s success since its first restaurant opened in Vancouver in 1971. The Keg’s focus has been, and continues to be, on providing exceptional service and quality food in a comfortable atmosphere for its guests.
About Interac Association and Acxsys Corporation
Interac is Canada’s leading payment brand. Together, Interac Association and Acxsys Corporation operate an economical, world-class debit system with broad-based acceptance, 24/7 reliability, security and efficiency. The brand is chosen an average of 12 million times daily to pay and exchange money. Interac products and services securely connect people to their money at the ABM through Interac Cash, at retailers across Canada through Interac Debit and the US, and online through web based services – Interac Online® for online purchases, Interac e-Transfer® for person-to-person payments, and Interac e-Transfer bulk disbursement for commercial payments. In addition, Interac Flash®, the secure contactless enhancement of Interac Debit, is in widespread use at retailers across Canada and provides the service for mobile NFC proximity payments. The organization is also a leader in the prevention and detection of fraud.
Kelsey Priestap, Public Relations Coordinator
The Keg Steakhouse + Bar
Interac Association/Acxsys Corporation
Interac, Interac Flash, Interac Debit, Interac Online and Interac e-Transfer are trade-marks of Interac Inc. Used under license.